<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Axis Consulting Blog &#187; New Product Development</title>
	<atom:link href="https://www.axisconsulting.co.uk/blog/index.php/category/new-product-development/feed/" rel="self" type="application/rss+xml" />
	<link>https://www.axisconsulting.co.uk/blog</link>
	<description></description>
	<lastBuildDate>Tue, 04 Feb 2014 22:03:10 +0000</lastBuildDate>
	<language>en-US</language>
		<sy:updatePeriod>hourly</sy:updatePeriod>
		<sy:updateFrequency>1</sy:updateFrequency>
	<generator>https://wordpress.org/?v=3.8.41</generator>
	<item>
		<title>Using Consumer Research To Reduce New Product Development Failure – 10 Questions To Help You Get It Right</title>
		<link>https://www.axisconsulting.co.uk/blog/index.php/2014/01/using-consumer-research-to-reduce-new-product-development-failure-10-questions-to-help-you-get-it-right/</link>
		<comments>https://www.axisconsulting.co.uk/blog/index.php/2014/01/using-consumer-research-to-reduce-new-product-development-failure-10-questions-to-help-you-get-it-right/#comments</comments>
		<pubDate>Tue, 28 Jan 2014 12:09:49 +0000</pubDate>
		<dc:creator><![CDATA[Jonathan Smith]]></dc:creator>
				<category><![CDATA[Consumer Research]]></category>
		<category><![CDATA[New Product Development]]></category>

		<guid isPermaLink="false">http://www.axisconsulting.co.uk/blog/?p=265</guid>
		<description><![CDATA[It’s widely accepted that around 8 out of 10 new product launches in the food sector fail in the first year. This is very costly and this cost is ever more difficult to sustain given the margin pressures on food businesses today. So much of this NPD failure is avoidable and consumer research is one [&#8230;]]]></description>
		<wfw:commentRss>https://www.axisconsulting.co.uk/blog/index.php/2014/01/using-consumer-research-to-reduce-new-product-development-failure-10-questions-to-help-you-get-it-right/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
